City : Ouled Teïma

Ouled Teïma, also known as Houara, is a city located in the Souss-Massa region, between Agadir and Taroudant. Situated in the fertile Souss plain, it has become one of Morocco’s leading agricultural hubs. The city is known for producing a wide variety of fruits and vegetables—especially citrus, tomatoes, and avocados—distributed locally and internationally. Beyond agriculture, Ouled Teïma is experiencing rapid urban growth, with new infrastructure, industrial zones, and development projects. It also maintains a strong cultural identity, rooted in Amazigh and Houari traditions, with lively markets and local festivals. The city is increasingly attracting investors and residents seeking a calm yet active environment.